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Get Ready for Small Business Saturday®

November 1, 2017

Small Business Saturday was founded by American Express in 2010 to help strengthen local economies.

As an organization that serves local business owners and customers, Sterling Payment Technologies is proud to support Small Business Saturday® this November 25th.

Small Business Saturday was founded by American Express in 2010 to help strengthen local economies. Today, it’s a holiday shopping tradition celebrating a greater nationwide movement dedicated to uniting communities and supporting all kinds of small businesses, from the corner store to your favorite diner—because it’s unique small businesses like yours that help local communities stay vibrant.

Participating in Small Business Saturday is a great way to reach new customers and promote your business.

Here are some ideas for getting involved on November 25th:

• Let your customers know that you plan to participate in Small Business Saturday. Visit ShopSmall.com/Participate for free promotional assets, like ready-made social posts, to show your support.

• On November 25th, transform your business. American Express offers free merchandise, while supplies last, to help your business make an impression. Don’t wait—request a Shop Small® Kit full of merchandise starting October 1st at ShopSmall.com/Participate. Terms apply.

• Connect with your community. Contact your local Chamber of Commerce to see how your business can participate in Small Business Saturday events and promotions.

Plus, American Express® Card–accepting merchants can access even more free tools on AmericanExpress.com/Marketing to help reach customers—like personalized online banner ads, signage, and a listing on the Shop Small® Map.

Interested in accepting?

American Express Card acceptance has changed and your rate could be lower than you think. With OptBlue®, we set the rate and can help make it easier and faster to accept American Express Cards. Visit OptBlue.com to learn more.

Join us this November 25th to celebrate Small Business Saturday.

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