Dentists hoping to grow their dental practice are faced with a difficult task: make a sometimes uncomfortable experience as pleasant and stress-free as possible.
Finding ways to provide outstanding service to patients in a comfortable, convenient manner is the key to making your dental practice a success. To help you achieve this, here are a few things you can do to make your patients’ trips to your practice less like… well, going to the dentist.
Create a Calming Environment
Dentists’ offices are commonly associated with stress, nervousness, and discomfort. Why not change that by creating a tranquil environment that helps patients relax?
Begin by offering patients special amenities when they visit your office. This can be anything from spring water in the waiting room to personal music players to listen to while they receive services. Large or small, these gestures will make your patients feel well cared for and, as a result, will help you grow your dental practice.
Another way to transform the environment at your dental practice is to redecorate the space. Choose paint and furniture in colors and finishes that are calming and clean, replace stark flooring, and add artwork that suits your practice’s personality. Decor has a tremendous influence on the way that your patients feel when they come to your office, so make yours stand out.
Adopt CAD/CAM Technology
Wouldn’t it be great if you could ensure that your patients’ experiences with your dental practice were convenient as possible? With the adoption of CAD/CAM technology, you can do just that.
CAD/CAM technology enables you to complete crown fabrications in one visit, instead of the two visits that most dentists require. Dr. Matthew Krieger has written extensively about how the use of CAD/CAM technology in his practice streamlined his operations. He says, “It is critical to maximize efficiency in order to remain profitable, and one visit is more efficient than two. The economics of single-visit versus multiple-visit indirect restorative treatment is obvious and impactful.”
Implement this streamlined machinery and you will be one step closer to growing your dental practice. CAD/CAM technology will allow you to save your practice time and money while also making a common dental service much more convenient for your patients.
You’ve worked hard to build your dental practice, so consider what you can do to continue its success as patients’ expectations grow and technology continues to advance. Creating a comfortable and convenient atmosphere for clients and investing in state-of-the-art equipment require initial investments, but both are likely to differentiate you from your competitors, create lasting patient relationships, and grow your dental practice.