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Near field communication future still looks bright despite implementation delays

July 17, 2013

Many tech analysts continue to affirm that near field communication is still projected play a significant role in in the future of mobile devices, despite some industry members disagreeing with that belief.

Many tech analysts continue to affirm that near field communication is still projected play a significant role in in the future of mobile devices, despite some industry members disagreeing with that belief.

While some companies, such as Apple, have not applied this technology in their products as of yet, there are still many things to be positive about, Mobiquity co-founder Scott Snyder noted in an article for VentureBeat. This type of technology is well-known for its mobile credit card processing ability, but hasn’t been adopted by as many retailers nationwide as many experts predicted it would have just yet.

The level of NFC-capable devices that will hit the market next year could rise into the hundreds of millions, Snyder wrote. This keeps in mind the fact that this technology is available in the majority of the smartphones on the market.

Some additional options that consumers have regarding NFC communication is the ability to download various types of media, purchasing items, using tickets, among others, Snyder explained. This could help increase the appeal, as long as more consumers become aware of its abilities beyond just being a payment option.

This may already be on its way to becoming a fixture in the mobile market, especially if more developers embrace the option. NFC is already a part of more than 30 percent of mobile developers’ products today, according to a report from Evans Data Corp. Another 45 percent of developers, though, are expected to support NFC in their apps in the next year, as well.

“NFC is the next evolutionary step in mobile computing,” said Janel Garvin, CEO of Evans Data Corp. “It’s clear that it’s going to change the way we perform everyday actions such as opening a locked door, getting on an airplane, or making a purchase at a store.”

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