Paying for your morning coffee at the local Starbucks is now easier than ever, thanks to the launch of the Square mobile payment service at 7,000 Starbucks locations.
Beginning on November 8, customers have the option of using Square for merchant services-related activity. To use it, they simply download the Square Wallet application onto their smartphones and set up an account. This will enable them to enjoy a quick, seamless payment experience by simply handing their mobile device to the sales clerk to scan the barcode on the screen.
Customers can also continue to use Starbucks’ own mobile app, which was launched January 2011. The difference between the two, according to All Things Digital, is that the Starbucks’ branded app requires users to load and store a prepaid card on their smartphones. Square links to the user’s credit or debit card account.
“By partnering with Square and accepting their innovative Square Wallet mobile payment app in our store, we are able to not only offer a complementary mobile payment solution to our apps, but we are also able to reduce our interchange fees for U.S. debit and credit card processing,” Starbucks’ CEO Howard Schultz said during a recent earnings conference call.